What is Link Building?

In Seo Basics Tutorial, Link Building is the process of gaining inbound links to own site. Link popularity refers to the number of links pointing to your website from other websites on the web. Building links is one of the most important factors for better placements in major search engines. It improves visibility in the search engines.

Three types of Link Building.
(1) One Way Link Exchange.
(2) Two Way (Reciprocal) Link Exchange.
(3) Three Way Link Exchange.

  • One Way Link
A "one way link “ means that a Web site links to your Web site but you don’t link back to that Web site.


  • Two Way (Reciprocal) Link
A “Two way (Reciprocal) link “ means  two Web sites links to each other and sharing their   information, it is a two way communication.






  • Three Way Link
A “three way link” means a particular form of reciprocal link building. The effort of this way linking Building technique is to generate additional natural links in the eyes of major search engines.






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Article Submission Guidelines

In SEO Basics Tutorial, Article submission is a great way to increase back links for your website. Backlinks are crucial to help a website rank over the search engine. Article writing and Article Submission to directories is an important aspect of SEO. Create your articles search engine friendly by writing them on the basis of the latest algorithms, or requirements for Google and other search engine.

    Article Submissions to help you market your website and your business.

    Submit your article for distribution, publication and promotion.

    Helps for generating quality back links.

    Article should be more than 250+ words.

   Use different targeted keywords frequently in article and take the advantage of anchor text.

Must be an original/unique article that you wrote then it is important to submit on the Article Directories. We do not use Automated Article Submission Software for in Submissions because most of the top Article Directories have functionality that rejects Automated Submissions. Rejected Articles do not provide any back links, only approved and published articles do. So the Article Submission is manually, It is very important to get back links.

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What is Directory Submission (DS)?

In SEO Basics Tutorial ,  Submission to directories is a great way to build relationships and increase your search engine ranking. The primary aim of directory submission is to create one way links to a website. Directory submission is proven to be a great way to get quality one way incoming back links. The higher the quality of incoming links better your search engine rankings and internet visibility.

Directories have various types of listings.

Free Submission - there is no charge for the review and listing of the site.
Reciprocal Link - a link back to the directory must be added somewhere on the submitted site in order to get listed in the directory.
Paid Submissions - a one-time or recurring fee is charged for reviewing/listing the submitted link.
No Follow - there is a rel="nofollow" attribute associated with the link, meaning search engines will not follow the link.
Featured Listing - the link is given a premium position in a category (or multiple categories) or other sections of the directory, such as the homepage.
Bid for Position - where sites are ordered based on bids.
Affiliate links - where the directory earns commission for referred customers from the listed websites.

Directory Submission Process
  • Search Best Relevant Category that suits to your site.
  • Look for Add URL / Submit URL / Submit Link / Add Here / Submit Here
  • General Fields which we need to submit. Title, URL, Description, Name, E-mail Address
  • Click on Submit button 
  • Checking for approval by mail or manually.

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Black Hat SEO Techniques

SEO Basics Tutorial What is Black hat SEO Techniques? as describing that Black Hat SEO is customarily defined as techniques that are used to get higher search rankings in an unethical or illegal manner. The Black Hat Techniques breaks the rules and regulations which creates a poor user experience. 

These techniques were earlier being considered as legal. However, they were being misused and hence, considered illegal. Black Hats of all sorts are known as "hackers". The Black Hat practices can earn short term success to a website regarding search engine ranking. But when detected the site will have the risk of being penalized. The use of black hat SEO often involves tactics that are illegal. If you take the black hat route, you run the risk of getting your websites banned from the major search engines, such as Google and Yahoo. Black Hat SEO Techniques To Avoid.

Black Hat SEO Techniques usually including characteristics as following are:
Hidden Text, Cloaking, Keyword stuffing, IP delivery, 301 redirects, Duplicate content, Hidden Affiliate Links, Doorway Pages, Multiple Subdomains, Invisible links, Fake News, Link Spamming.


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How to create Google Sitemaps

The Sitemap Protocol is an XML file that lists URLs for a site. The Sitemap Protocol allows you to inform search engines about URLs on your websites that are available for crawling. If you have built a sitemap of Website, Guaranteed to improve your site rankings.

Please note that the Sitemap Protocol supplements, but does not replace, the crawl-based mechanisms that search engines already use to discover URLs. By submitting a Sitemap (or Sitemaps) to a search engine, you will help that engine's crawlers to do a better job of crawling your site.

You want to create a new xml sitemap in few minutes. Just submit your URL in XML-Sitemap Generator and go on.  


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Where you must use Targeted keywords?


• Title tag - The title is particularly important and should include your primary keyword phrase and if possible your secondary phrase
• Description is the first text that Googlebot comes across, then you’ve a good chance that Google will display your description in the results
• Headings and subheadings - The <h> tags that are used throughout an article should tag - If your description contains the search term people enter, and it contain keywords. So a heading of “Our new product range” is poor; “Our new range of vegetarian dog food” is better
• Body copy - The writer should understand what the keyword phrases are and use them in natural language on the page
• Links on the page - The words used in live links tell the search engine what “this page” is about and also what the “linked-to page” is about
• Alt text - For every image, write an alt attribute tag, good for both accessibility and optimization


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